Aimee Laurel's mission is to create accessible resources off and online for social and environmental causes that invite participation, coordinate action, and promote solidarity.

With 10+ years of experience specialising in audience building and bringing communities together, Aimee is a community-focused communications professional with international experience in social media platform strategy, brand growth and development. Having developed data-informed editorial strategies for non-profit organisations and media businesses, Aimee has also spoken on panels and given talks advising leaders, industry stakeholders and CEOs on building an online presence that inspires audiences to take action.

In addition to practical experience, Aimee has developed academic and research skills, having completed her MA in Media and Communications with Distinction at Goldsmiths, University of London in 2020. Aimee's dissertation analysed data centres and cloud infrastructure and their impact on the environment.

A second-generation Filipina Canadian from Vancouver, Canada, Aimee is currently based in London, UK.